April 19, 2017
Marketing performance, productivity checklist, Live a Business Life

The Marketing Performance Checklist: Are You Performing Well as a Marketer?

As a marketer you cannot afford to waste your resources on an ineffective marketing activity especially considering the dwindling trust of CEOs in marketers. Fournaise interviewed more than 1200 large corporation and SMB CEOs and decision-makers in North America, Europe, Asia, and Australia through its 2012 Global Marketing Effectiveness Program, […]
April 21, 2017
Marketing performance, productivity checklist, Live a Business Life

Marketing Performance Checklist Infographic: Take a Minute to Check if You’re Performing Well in Marketing

Doing something is one thing, making sure it is done right is another. Marketers are always blamed for making their own whimsical moves instead of taking time to see what would actually add value to the company. If you’re concerned about making sure you’re doing marketing right, take a minute to […]
April 25, 2017
Marketers' Guide to Storytelling

[Infographic]: Marketers’ Guide to Storytelling

Marketers know that storytelling is an inevitable part of their job, but how should they tell stories in marketing? Check out the infographic to find out.
May 17, 2017
What You’re probably Getting Wrong about Mobile Marketing

The One Thing You’re probably Getting Wrong about Mobile Marketing

There is almost nothing that could stop you from doing mobile marketing. According to a report by Flurry, an analytics firm, US consumers spend 5 hours a day on their mobiles. Telegraph also provides a report from Statcounter, a research company, showcasing the fact that “51.3% of pages were loaded […]
June 13, 2017
How to Dramatically Increase the Number of your Customers

This Method will Dramatically Increase the Number of your Customers

Are you struggling to sell your online products? You’re offering some awesome ebooks, ecourses, webinars, or any other services, but the conversion rate is still low? You’re wondering how you could increase the number of your customers? You’re not alone my friend. We’ve all started our blogs or online businesses […]
July 15, 2017
Digital Marketing Strategy -- A Step-by-step Guide (to One that Works) -- LiveaBusinessLife.com

Digital Marketing Strategy — A Step-by-step Guide (to One that Works)

A digital marketing strategy is defined as a set of practices for marketing products or services using digital channels. A solid digital marketing strategy is the one that aligns different digital channels to efficiently and meaningfully target well-defined customer personas. The ultimate goal is to find the people who are […]
September 22, 2020

The 5 Key Strategies for POS Marketing

Point-of-sale (POS) marketing refers to the approaches used at or near the checkout to entice people to buy more or take another desired action. Getting results isn’t always easy, but these five tips will boost your chances of success. 1. Target Your Online Shopping Cart Flow for Increased Impulse Buys […]